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Advertising NEXT: Social Networks, User Generated Video, Blogs, IMs,...
The Rise of the Niche Will Transform the Mass Model—The UGM Threat Is the Opportunity The advertising industry is at a crossroads. It came of age during the Industrial Economy, and explosive growth...
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Noodle I: Mashing up Edison and Weinberger
Noodles represent a new kind of writing for the Global Human Capital Journal. Noodles are bits of thought that are unstructured and relatively brief. Most won’t even be split into “extended” articles....
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IBM Drives Enterprise Adoption of Social Networks with New Enterprise...
Enterprise-class Social Networking Is Closer than You Think—Resetting the Adoption Clocks Shades of Web 3.0—The Googlization of Knowledge Management Tuesday IBM announced a new services practice,...
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Noodle V: Geography 3.0, What It Is and What It Means
A New Synthesis in the Knowledge Economy—Fast Forward to the Past—Plus, The Fire Noodles are largely driven by intuition and holistic mental doodling, and this one has been simmering a long time*. I...
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Creating Strategic and Tactical Value with Enterprise (Social) Networks
Leveraging B2C “Social” Networks for Real Enterprise Advantage—Flashbacks to Web 1.0—People in Bars Pan in, circa 1998, and enterprises were beginning to doubt the conventional wisdom that had...
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Web 2.0 and Social Media Uncorked at TechCocktail Conference 1.0
Knowledge Economy Unfolds via All Things Digital-Social—Wearing Passion and Personality on Your Sleeve Discerning Web 2.0 from Web 1.0—Ron May Gets Comeuppance as Happy and Successful Web 2.0...
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San Francisco Social Networking Conference Provides 2008 Mid-Year Adoption...
Enterprise 2.0 and B2C Web 2.0 Show Serious Traction—But Social Sticky Wickets Remain—How to Trust? The Social Networking Conference (SNC) was an excellent place to check the pulse of Web 2.0 adoption...
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Web 2.0 Case Study: Barack Obama’s Use of Social Media
Conventional Wisdom Scuttled—Disruption Preview—Business in the Batter’s Box Barack Obama’s presidential campaign was more than a major social media milestone because it ushered in a new relationship...
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Social Networks Reach Puberty: Miami Social Networking Conference Shows...
Twitter and Facebook Top of Mind | #snc2009 | Awaiting Discovery: The Nascent Power of Weak Ties and Small Touches What a difference a year makes! The Social Networking Conference debuted several...
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Realizing Value from Social Networks: A Life Cycle Model
Fusing Business Development and Social Networking to Create Breakaway Value IOR Before ROI As disruptive innovations cross the chasm and prepare for widespread adoption, early adopters need to...
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